Parallax Website Redesign

Parallax is a resourcing and forecasting SaaS that shows capacity, revenue and margin risk for marketers and product designers. Their website had outgrown its original brand identity. I led the redesign from concepting, Figma, and development handoff, building a visual system to balance polish with personality. The torn notebook page styling, asymmetric elements in the header, soft gradients rooted in their original brand color scheme, and client team photos in the CTAs were human centered touches and helped to separate them from more faceless enterprise tools.
My Role
UI/Web Design Lead
Team
Client: Parallax